Background story: Dawn Bridge is a company who aims to help special needs children and its community through various platforms and services, including creating awareness, provide allergen-free product for special needs children, due to their sensitive gut and special requirements in diet to help them in terms of mood and physical health.
Brief: I was tasked to design a corporate merchandise – wooden pen, targeted for professionals.
Approach: I am inspired to create a design that is different from the regular metal ball pen. I’ve selected this wooden pen material and used the secondary logo and brand name as design for laser carvings on the the body of the pen. For the pen case, I used the secondary logo and slogan for its carvings.
Challenge & Solution: The biggest challenge of this project is that the wooden pen and cases doesn’t look exactly the same, some may have darker tones, and some have different wood patterns. But anything natural is bound to have it’s flaw and I believe it is exactly this detail that gives the item uniqueness. Another challenge that I faced was that the space on the body of the pen is rather small for laser cut, so it was one of our concern that the secondary logo might not look very clear or it might not work at all. But eventually we did a sample and checked the outcome, and fortunately the design was able to display on them.
Client : Dawn Bridge Sdn. bhd.
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